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Tag: mobile marketing strategy

  • Check It Out – Money with Mobile Apps and Ads

    Check It Out – Money with Mobile Apps and Ads

    You can be more direct about earning money with mobile apps and advertising. That forum or mastermind group you’re involved with can be a great place to market your app or offer it free in exchange for sign up – just make sure you’re not violating the forum rules by promoting it!

    Usually, however, there is some provision in better forums for helpful self-promotion: A “special offers” section or allowed links in signatures or bio boxes. (Remember that a signature is often the first place where people will look and click, if you include a linked signature tagline such as “creator of the Cute Pup Pic app”.)

    Your Facebook page, your blog and press releases to targeted directories are also 3 essential places where you’ll want to promote your new app to make money with mobile apps and ads.

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  • The Truth About How to Create a Successful App

    The Truth About How to Create a Successful App

    If your subscribers primarily use Smartphones such as the iPhone or the Android (“Droid”), you need to be aware that apps (applications) for these mobile devices is a huge marketing success story. Find out create a successful app.

    You can be as complicated and technical or as simple as you like, when it comes to creating apps… but before we get into methods for app creation (and differing alternatives), let’s examine what makes a thriving app.

    How to create a successful app

    Again, the answer is all in:

    • How well you know your market
    • The thoroughness of your research

    Start out by asking yourself:

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  • Do You Need to Test Your Mobile Content Site

    Do You Need to Test Your Mobile Content Site

    This post is part three in a series on mobile content marketing. We’re going to take a small diversion in this series now and enter into a subject often ignored in the world of mobile marketing: And that is why you need to test your mobile content site.

    How your site works on mobile is an important part of your mobile content marketing. If you test your website in your mobile and discover it doesn’t display properly or takes a long time to load, how can you tell exactly what you have to fix?

    Let your market give you your biggest clues, before “getting technical”. For example, check out this comment by a Saudi Arabian high school student:

    “Yes today I use my cell phone only for calling – because my cell phone today doesn’t do anything else well enough to be useful. Nothing I have to hunt and peck for through 6 levels of navigation is worth using.”

    Particularly note that last sentence, because it may tell you why your website is not mobile friendly.

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  • How to Make Your Content Mobile?

    How to Make Your Content Mobile?

    How to make your content mobile? “Easier said than done,” you sigh.

    The good news is… knowing how to do it is over half the battle.

    If you’re marketing through your Facebook page or Twitter tweets, your content already is mobile friendly.

    Three Steps to Make Your Content Mobile

    As for your blog, the first thing you need to do is:

    1. Create shorter posts. In fact, much, much shorter…

    Remember, your subscriber is on the fly, wanting exactly the info she needs and no more. Take your regular blog post and crunch it down to one crucial tip or tidbit of information only. (You’ll know if you’ve got too much information if it runs off your screen!)

    Remember the average length for Twitter Tweets and blog post summaries and take your cue from that: Try to make at least every fifth blog post shorter than 100 words.

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  • What You Need to Know to Understand Mobile Content

    What You Need to Know to Understand Mobile Content

    Mobile use in the 21st century has taken on a life of its own. People are now not only making and receiving phone calls on their mobile, but also continuously checking email, social media sites and text messages. Learn how to understand mobile content.

    A growing contingent also watches TV on their mobiles too, as well as browsing more internet sites (thanks to increasing awareness of the need to be mobile-friendly and the mobile industry bending over backwards to lure the population away from PC‟s).

    Almost everyone on the planet has at least one mobile device – 70% being the latest combined estimate from data analysis sources.

    In short, people have become mobile addicts. Mobile phones in particular are “more important than toothbrushes”, as one Facebook user recently put it.

    Once you realize this, you also realize it is more imperative than ever to “go mobile” with your marketing. You may be missing a huge, lucrative segment of your market, should you continue to ignore the necessity of mobile content in your sales funnel.

    What exactly is “mobile content”?

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