Are you looking for some great organic SEO techniques to use in your business? I recommend social bookmarking and blogging.

Social Bookmarking Sites for Organic SEO Techniques

Social bookmarking, though not as popular as it once was a few years ago, is still a viable traffic building method. Using websites such as: Pinterest, Scoop.it, Digg, and Reddit is a popular way to build links to your website and drive traffic.

Social bookmarking websites are great organic SEO techniques as they allow users to search, add bookmarks, organize, read, and even rate, any content they see on the Internet.

When someone sees the content, they have a chance to vote for it. When a piece of content consistently gets voted up, it will be exposed to even more readers.

When popular, a piece of content can become a viral source of traffic for days – and you can reap search engine benefit for weeks, if not months.

Readers do not have to vote on your article. There’s always a chance the reader will visit your website to see if there is anything else there of interest to them.

When you use social bookmarking for your organic SEO techniques, it is important not to vote for your own content. If you are voting for your own content – it’s seen as gaming the system, and can in fact decrease your ranking, and therefore your visibility. When you produce a piece of content, use social bookmarking to distribute it, but don’t try to rate it.

Be smart about how you submit social bookmarking with your organic SEO techniques.

Submitting Content to Social Bookmarking Sites

When you’re submitting content to social bookmarking sites, make sure you submit content from other sites as well. Limit posting your own content to no more than two posts per day. If the social bookmarking site thinks you’re spamming, then your account will be banned and deleted.

Social bookmarking websites attract hundreds of thousands of visitors every day. If your content gets ranked highly on just one of these sites, you can experience a massive flood of traffic.

Sign up for a few social bookmarking accounts and actively participate in those few. Don’t try to go for them all, or you will be spread too thin.

Make sure your website includes easy “share” buttons either above or below (or even in both places) the content, so users who like it can share it with one click. If you have to make them work for it, they won’t do it.

Blogging for Traffic

Blogging for traffic is great to include as part of your organic SEO techniques. Blogging for traffic is one of the slowest methods, but it works. To make your blog posts go viral, people first have to know your blog exists.

Since there are already so many quality blogs out there, it’s going to take time for your blog to get the recognition it needs to become a great source of traffic. That said, don’t let this discourage you from using it as a method.

The keys to blogging for traffic are: persistence and consistency. Make sure you have time to post at several times a week, if not up to five times a week. Your posts don’t have to be long, but they need to provide value to your target audience.

Elements of Blog Posts That You Should Make Part of Your Organic SEO Techniques

As such, blog posts must provide one or more of the following elements:

• A unique point of view
• Information
• Breaking news
• Instruction
• Entertaining

Create an editorial calendar. Do keyword research and work in SEO.

For example, if you’re in the food niche, sample blog topics could be:

• How to Roast a Turkey
• X Knife Cuts You Need to Know
• X Time Savers in the Kitchen

How to Market Your Blog

After you write the content, market the blog. Start by:

• Finding other blogs in your niche to comment on. Leave relevant, thoughtful comments. Each comment will include a link back to your website.

• Write a blog post about something you read on another blog. Link back to the original blog. The original blog poster will be notified and may come join the conversation or promote for you.

When you craft great content – your readership will grow naturally. If you’re not the best writer in the world, consider outsourcing your blog content to a freelance writer, if you have the budget to do so.

There are a number of blogging platforms out there you can use, such as WordPress or SquareSpace. You can add AdSense widgets to generate income from advertisements on the blog, as well. Both WordPress and SquareSpace are free and easy to setup.

You can self-host on your own domain with WordPress.org for more customization options.

Social bookmarking and blogging are definitely two superb organic SEO techniques that your business should be using. Follow the process that I have outline above and you will be set up for success.