Keyword research plays a critical role in your success. Here are five fun and interesting keyword search tools to check out.

AdWords – One of the Great Keyword Search Tools

Visit business.google.com/uk/ad-tools/keyword-planner. Enter your keyword/keyword phrase in the space provided, hit submit and you’ll see a list of results including competing keywords and suggested keywords. This can be the first place to go on your quest for those all-important keywords and keyword phrases. The Google AdWords tool is free.

KeywordSpy.com

KeywordSpy is one of the great keyword search tools to research your competition however it’s also an excellent tool for generating profitable keyword ideas and helping you learn whether your chosen keywords are profitable keywords. Simply enter your keywords in the search tool and it will generate a list of your competitors for those keywords – websites that are using that same keyword or keyword phrase to drive traffic to their website. This tool is free.

WordTracker

Wordtracker.com is an excellent tool for ongoing keyword research. It is a subscription service starting at $59/month however, they offer a free 7-day trial. WordTracker shows you how many searches have been conducted for your keyword phrase, how many they predict, how many pages Google lists for that search term and a number called KEI or Keyword effectiveness indicator.

Keyword Discovery

Keyword Discovery is a site that works similarly to WordTracker and also requires a monthly subscription. Some people find it a bit more user friendly than WordTracker.

SEMRush.com – One of The Great Keyword Search Tools

SEMRush gives you the power to know what and how your competition is doing. Enter your competitor’s URL and explore the keywords they’re optimized for, how they’re ranked for each keyword and even who their organic search engine competition is.

Keyword research is an ongoing process. Use these keyword search tools to brainstorm, to position yourself at the top of the search engine results, and to position yourself above your competition!

What Is The Best Website Format For SEO?

WordPress is one of the easiest ways to make sure your site is loved by Google.

Blogging formats are easy to use and they’re extremely search engine friendly. The expectation that you’ll be posting regular content sets them up for search engine success because that’s the first thing search engine spiders analyze and index.

You can go two ways, when switching to WordPress, you can make your blog mimic a static site – using “Pages” instead of “Posts”, and making a few other minor alterations; or you can add information in real-time, like a true blog.

Maintaining your site in WordPress format gives you your own easy cut-and-paste content management system and you can add plug-ins. There are several plug-ins available that make optimizing your WordPress website a simple and straightforward process. One of the most popular and most useful plug-ins include:

The All in One SEO Pack, which, among other things, automatically optimizes your titles for search engines and generates META tags.

Yoast SEO helps your WordPress site grow with easy actionable steps to implement. Yoast SEO also provides real-time feedback and guidance as you set up the keywords in your blog.

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